Gartner Insights

 WORDS

Content with purpose

UX Strategy and Content

CONTENT CURATION

JOURNALISM

STRATEGY/DESIGN

CONTENT DESIGN

 Clients include tech companies, financial institutions, media outlets, and non-profit organizations

Adobe

AMD

InTuIT

Netscape

KODAK

AVID Technology

AUTODESK

grass valley

REDGIANT Software

Placer County

charles

SCHWAB

Allstate

LeVI'S

Independent Means

TRUCKEE

TRAILS

US Peace Corps

Password for video: vsgmahalapye

 

About

M I C H E L L E   F.   G A R T N E R

As an award-winning journalist and accomplished technical writer, Michelle maintains a deep understanding of how a reader interacts with the written word. She utilizes this understanding to design UX content, develop stories, and write case studies, white papers, and technical communications. Her words have been used to create the entire user experience for over 100 applications and websites.

Michelle can take very technical jargon and engineering speak, complex workflows or transactions, and translate them for a variety of circumstances allowing her to target content to any audience.

With over 20 years of experience, Michelle has taken users on journeys through a company's story, product, or service with words and graphic images. Today, technology and ingenuity enable a user to interact with these stories creating a unique experience every time. By creating an experience that invokes a user to interact with a story a company that is a good listener will become better at what they do and the user will be empowered by the experience. 

Michelle’s passion is to create thought-provoking experiences that invoke curiosity and invite exploration.

 

Specialties: UX writing, workflow design, storytelling, journalism, communications, case studies, white papers, technical writing, strategic plans, and training material.

Testimonials

Shawn Underwood 

 

Marketing Program

Manager

 AMD

Michelle is a goal-oriented producer of a wide variety of content. In addition to simply writing copy, brochures or white papers, her experience in producing rich media content enables her to take a broad view of what's being produced and make it adaptable for use in many environments. She comes up to speed quickly on technical issues, and works well with product development teams to develop messaging and material that's relevant to the target market.

"

Kevin Ring

Senior Marketing

Manager

Allstate

Michelle was excellent. Creative and knowledgeable she helped us when we didn't have a direction and got things done. I really liked her enthusiasm and energy. We couldn't have done our site refresh without her. I would be more than privileged to work with her again any time.

"

Sky Runser 

 

Director, Netscape Everywhere Group

Netscape

Having Michelle on your team or involved in any project is always a good thing. She not only covers the 'table stakes' of being really sharp, talented, knowledgeable and team-goal focused, but she's REALLY a pleasure to work with personally. And in this day and age that counts for a lot. She has an especially good way of introducing alternative ideas in discussions that cause people to brainstorm rather than bicker. Just a great add to the equation.

"

Karen Gauthier

 

Head of Products

Red Giant Software

Michelle worked on a very complex project and brought order to a very unstructured team right away. She was able to take a product and business concept and turn them into detailed workflows and specification documents. She impressed me with how quickly she was able to come up to speed on a project that was already under way with international developers and a virtual team. Her passion and dedication were much appreciated!

"

Hollister Barker

 

Manager, Marketing Communications

Allstate

As a Consultant, Michelle is 100% invested. She is creative, risk-taking and demonstrates integrity, even when that means being challenged by peers and/or leadership. With Michelle working on your projects, the best-interests of the business are always put first and foremost. Michelle is also resourceful when she needs answers and versatile in her communication style, especially when working with cross-functional team members. She is always quick to offer recommendations on how business practices can be improved or simplified to achieve greater results. Michelle exudes confidence and is easy to work; it would be a pleasure to work with her again in the future.

"

Get In Touch

Gartner Insights

WORDS

Content with purpose

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